The Strategic Business Blog

Top 3 Business Issues We Find With Court Reporting Firms

Posted by Terry McGill

Top-3-Business-Issues-We-Find-With-Court-Reporting-Firm-Owners.png

I have had the opportunity to visit and work with many court reporting firms, both in the United States and Canada, over the past few years. There are a number of common tendencies that seem to appear on an ongoing basis with the owners of these firms. Keep in mind, that the vast majority are, or have been court reporters themselves for some period of time. Most of the time, they have either started the firm from scratch or purchased an existing firm from the previous owner or owners.

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Topics: Court Reporting Firm Owners, Court Reporters

2015 State of Court Reporting Marketing Industry Report Released

Posted by Chris Nesbitt

2015 State of Court Reporting Marketing Industry Report

We just released our State of Court Reporting Marketing Industry Report for the second year in a row!

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Topics: Court Reporting Firm Owners, Court Reporters, Court Reporting Marketing Research Report

I’m Just a Court Reporter…(who owns a firm)

Posted by Terry McGill

I'm just a court reporter - who owns a firmIt’s amazing how often this response comes up, on a national basis, when I’m speaking with a court reporting firm owner. As we have discussed in the past, owning a court reporting firm and being a court reporter are two entirely different situations. Since the vast majority of court reporting firms are owned and operated by individuals who were, and in many cases still are, court reporters, that statement becomes a very accurate depiction of what it is like for the vast majority of these owners trying to own and manage a court reporting firm. For discussion purposes, let’s look at why this dynamic exists for firm owners across the country.

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Topics: Small Business Management, Court Reporting Firm Owners, Court Reporters

2 Major Obstacles Keeping Firm Owners from Marketing Success

Posted by Chris Nesbitt

overcoming obstaclesIs marketing a challenge for your court reporting firm? If so, it might not entirely be your fault. There are a couple obstacles that stand in your way.

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Topics: Small Business, Court Reporting Firm Owners, Court Reporters, Marketing Strategy

Court Reporting Firm Marketing Fundamentals: The First Step

Posted by Chris Nesbitt

Court Reporting Firm MarketingMarketing and sales can be an incredibly difficult challenge for a court reporting firm owner to address. If this is a challenge for you, I want to let you know that you’re not the only one facing this. It’s actually an extremely common and understandable challenge.

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Topics: Small Business, Court Reporters, Marketing Strategy

The Foundational Element of Court Reporting Firm Marketing

Posted by Chris Nesbitt

court reporting marketingA couple common questions we hear from court reporting firm owners are:

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Topics: increase sales, Small Business, Court Reporters, Marketing Strategy

The Challenge of Transitioning from Court Reporting to Firm Ownership

Posted by Terry McGill
Transitioning from Court Reporting to Firm Ownership

The transition from a court reporter to a firm owner is more difficult than it may appear at first. The majority of court reporting firms are owned by former court reporters that had an opportunity to purchase the company from the other owner at some point previously or those who decided to start their own firm. It shouldn’t be that difficult, should it?

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Topics: Small Business, Court Reporters