How is organizational structure of your business working for you? In most cases, when a business owner starts their business, they don’t set out to create one organizational structure or another. They just go into business and start working hard every day.
The Strategic Business Blog
Have you thought about your approach to employee training? As a business owner or manager, your approach toward employee training will have a significant impact in your ability to create a business system that will operate well whether you are present or not. Your approach toward employee training is a key element in being more strategic by design.
As I travel around the country, it is surprising and is still a shock, how many small business owners have become spectators in their own companies and have allowed a detrimental business evolution to occur. These business owners are content to sit on the bleachers and watch their companies move hopelessly through time and space while a group of employees leads the team into the wall.
Inbound Marketing is a fairly new marketing strategy for most businesses and many of their inbound marketing efforts are failing to produce the results they should produce. Over the past couple years, many phenomenal articles have been written on the reasons why a business is failing at their inbound marketing efforts. Some have been focused on the mechanical reasons, covering inbound marketing tactics. Others have been focused on more strategic aspects of inbound marketing.
Most of the business owners we speak with will readily admit that they would like to improve their accounts receivables. In the last 3-4 years, some businesses have had more challenges with their accounts receivables than ever before.
The majority of small business owners believe that their success or failure revolves around their top line revenue or increasing sales. Many times, I will hear the following comment from business owners:
In This 1 Psychological Truth Drastically Impacts Inbound Marketing Results, we discussed the importance of having valuable content on your website to take advantage of the truth that people are primarily interested in solving their problems (not as interested in your product/service or company…unless it helps them solve a problem).
In 2005 and 2006, many businesses’ strategy to increase sales was basically to wait for the phone to ring…and ring it did. However, one year later in almost every industry, the phone stopped ringing. Since 2008, many business owners have had to scale their employees back dramatically and some have unfortunately had to close their doors completely. The positive side of our economic downturn was that business owners have realized the importance of taking a more strategic approach to running their business. In this article we will discuss how any business owner, or executive, should begin developing their company’s strategy to increase sales.
I believe building a small business is much like building a house. You start out with a plan or an idea of what you want to build. Once the plan is in place, you can begin to build the house or the business.