Transitioning from Court Reporting to Firm Ownership Guide

Have you gone from being a court reporter to now owning a court reporting firm?

Has being the firm owner been more challenging than you'd expected?

The guide covers:

• Why the transition from court reporting to firm ownership is challenging
• 7 steps to taking ownership and gaining better control of your court reporting firm.

2015 State of Court Reporting Marketing Industry Report

For the second year in a row, we analyzed the websites and online marketing efforts of over 200 court reporting firms across the United States.

In this free report of the research findings, you'll discover:

• Nationwide industry data about what your competitors are doing and not doing with online (internet) marketing
• What firms did and did not improve in their marketing over the last year
• Ideas to improve your court reporting firm's marketing

Marketing Fundamentals for Court Reporting Firm Owners

In working with firm owners across America, we’ve found that there are certain elements that a firm owner should understand before they can really improve their marketing and increase sales in today’s market.

If you are wondering how to improve your marketing and increase your business, we created a report and a few articles to help before you dive into new marketing strategies or tactics.

In it, these topics are covered:

• 10 common marketing and sales mistakes firm owners make (some are costing thousands, if not tens of thousands, of dollars a year)…and what to do instead.
• The most important element in marketing for court reporting firms (without this your results will be suboptimal).
• And more...

New Website Planning Checklist for the Business Owner

Are you thinking, or starting to think, you need a new website?

Have you ever been frustrated with all the different perspectives about what should go into creating a new website?

Web designers, SEO experts, marketing agencies, business development experts, etc. all seem to have different ideas about what should be done. Each may be good at what they do but they all typically have different capabilities and expertise from the others. And, of course, any ideas or advice they would give you are going to come from their individual expertise and the service(s) they could provide you.

So, how do you know what would be best for your individual business?

In creating this checklist, we took into account what the typical web designers, SEO experts, marketing agencies, and business development experts might tell you. Then, we asked, “What can ensure that you, as the business owner, receive the most value with your new website?”

The “New Website Planning Checklist for the Business Owner” includes 7 key questions that should be answered before creating a new website.

Case Study: Court Reporting Firm Owner Gains Better Business Control & Marketing Results

Is your business producing the results you want?

A few years ago, before this case study was written, we met the owner of a court reporting firm. This owner was not getting the results she wanted from her business.

Now, the owner is relishing the challenges, enjoying ownership, and experiencing profitable business growth.

In this case study, we discuss 2 phases of what happened to make this possible.

We've updated this case study periodically to show the ongoing impact of what can happen when a firm owner is consistent over a period of time in proactively executing an effective strategy for their individual scenario. An effective strategy should be designed to be realistic for an owner to execute within their resources.